The First 5 Steps to Speech Writing

“I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.” -Maya Angelou In speech writing, you have two main objectives:  Making a good impression and leaving your audience with one or two call-to-actions. The rest is just entertainment. Make an […]

Strategies to Write for a Lay Audience

Take a pause—the world today has a short attention span. The average person will invest two minutes or less listening to a sound bite. The lay person will read about 140 written characters before deciding to stay or bounce.  Explaining technical material is a challenge. How can it be done? Be Concise If the writer […]

Important Tips for Grant Writing

The business of securing a federal, state, or private grant is very competitive. The organization must craft a well written, concise proposal. Leave no room for questions or doubts for the reader.  The first thing to do before writing a grant proposal is to read the announcement multiple times. Make sure all requirements are understood. […]

How to Craft an Employee Evaluation Form – Part 3

Welcome to the third and final bonus tip on designing employee evaluation forms. All evaluation forms should be signed by the supervisor and employee with loose contractual language. In some organizations, the human resource lead or a top executive also sign the form. It is important to have checks and balances. No one should be […]

How to Write Business Emails

Emails. We all use them in the business world. Some use is appropriate. Some use is inappropriate. The purpose of a business email should be to convey basic information – no more. Tell your reader the “when, where, and how” of a business matter. Emails should not be sent in times of high emotion. Emails […]

Who Is Indigo Stone?

Bring order to chaos. Harness the mind. Lead with precision.™ Indigo Stone specializes in writing, editing, and publishing. We like to inspire the reluctant writer with bonus tips from our blog. When the stars and moon align, we love publishing rockstar authors like RL Collins. We are located in Fredericksburg, Virginia.  Phone:  540.656.8094 Email: indigostone@indigo-stone-va.com

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