How to Write a Cover Letter – Avoid Common Pitfalls

Cover Letter Pitfalls

Welcome to part three of the five-part series on writing cover letters

In this blog post, we are going to discuss how you can avoid common pitfalls in cover letters. Many job seekers repeat their resume in the cover letter, word for word. Don’t do this!  Pick 3-4 relevant accomplishments in your resume and use the cover letter to BRAG. Do not be afraid to brag about your work experiences. Just be concise and honest.

When you dig deeper into your accomplishments in the cover letter, describe your approach to problem solving.  Talk as if you are giving story details to a new friend, but communicate in bullets. Highlight the personality, passion, and work ethic that helped you be a hero for your last company.

Another common pitfall in writing a cover letter is not fully describing what you bring to the table. Clearly define the ways you can be of service to the company. Demonstrate how you are the right person to solve the company problems. Don’t talk about how great the position would be for you personally.

In the cover letter, highlight the right experiences for the position. The most important job requirements are typically listed first in the job description or mentioned more than once.  Make sure you describe how you can deliver on those key priorities.

Lastly, don’t apologize for missing experience. Job hunting can test our confidence and determination. If you feel inadequate in any way about the position, don’t mention it. Never draw attention to your weaknesses. You don’t have to have 100% of the qualifications to be hired in today’s job market. Play to your strengths.

NEXT STEPS:  Are you considering a professional resume writer? Email Indigo Stone at to explore options.

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